A Comic take on Migration!

Migration is the least developed aspect of globalization today as compared to foreign investment or fair trade. Here is a funny take on migrant and natural citizens in middle east society by comic Maz Jobrani, an Iranian-American and a founding member of the Axis of Evil Comedy Tour. Have a great weekend and more posts will be coming on migration issue!

Rural Awareness Campaign

Communication for development (C4D) in rural areas employs the same tools as MNCs but serves different purposes. Rural Communication campaign for awarding people by NGO/Government has to put forward facts before target audiences to appraise them with the Government scheme or value of Sanitation, Education, Health, Gender, and Public Rights. The use of ICT like government department websites in distributing information is limited to English rather than the local language. Searching and cutting parts of data from the website is not easy for villagers using telephone-based connectivity.

Mid-media activities such as street plays, mobile vans, screening of video films, and even Puppet shows are used as a medium of communication in rural areas. Hoarding, Wall paintings & danglers in the local vernacular language also form an important part of the marketing communication strategies. They come at a low cost and the visibility is high, and so is the stickiness. Booklets, Pamphlets, and newsletters can be used in states with high literacy rates like Kerala. Social media such as Community Radio can be beneficial and accelerate the awareness of people. Community halls, Anganwadi centers, Health sub-centers, Schools, Bus-stops, Tea-stalls, dhabas, Dharamsalas (public rest-houses), and Private houses(with permission)are the centers for the campaign.

Motivational messages in Rural Odisha (Renga Village, Koraput District)

Sensitisation Program on NRLM at Bibhutia Village, Surada Block, Ganjam District.

'Ghanta Mrudunga' is the form of art used here for the Information, education, and communication (IEC) campaign. This type of event is helpful in channelizing the information on NRLM through street play sessions. Partner agency has developed IEC material for creating awareness among the public as well as the targeted communities. This event has its drawback. It was organized in interior hamlet but no emphasis was given on the convenient time of women or daily wage laborers etc. The notable absence of the target group in accessing the information on the importance of livelihood shows the approach of the government machinery. I was only monitoring the campaign as it unfolds. The low turnout was a professional failure.

I am still searching for outstanding examples concerning the use of communication to support rural development. Grievance redressal and social audit are good examples of the two-way communication campaign. Against this rural background in Odisha, the question of rural development quickly gives way to a broader, even more, difficult question: Does communication matter for good governance? How can one-way communication enhance good governance, participation, and transparency? How do grassroots democracies evolve, and how do they grow stronger?

Happy Labor Day !

I always put greater faith in “I am a Nigerian widow with 10 million dollars to give you” emails than in corporate presentation or welfare scheme of government. Its funny to talk to very successful youths championing mythical 'free markets' who inside the bubble tend to assume, instinctively, that what is good for them is good for India. But, a conversation with government employee becomes mental assault who has 'natural' tendency to micromanage, curb, control, and even stifle any entrepreneurial activity leading to loss of their power. I am wandering between these two worlds currently.

A World Bank consultant (Shouvik Mitra) once informally remarked that “Subsidies are like toothpaste coming out of the tube, once it is out, it is virtually impossible to put it back”. Hence, any decision on subsidy must emerge from public policy rather than political appeasement. Lately, I found so many voices among these mentioned group opposing Food Security Bill but having a dead silence on 7th Pay Commission. They talk on fiscal austerity but aren't ready to swallow pills taken their own prescriptions. No hypocrisy is too great when economic and financial elites are obliged to defend their interest.

Be not distracted by passage above, celebrate public holiday officially known as Labor Day or International Workers' Day. Wish you dignity, satisfaction and safety in your working environment.

*I don't own the picture or its copyrights. I have use it for information purpose.

PRI Capacity Building & Training

The 73rd and 74th Constitutional Amendments ushered in the Panchayati Raj in India. Panchayati Raj Institution(PRI) is a three-tier system in the state with elected bodies at the village, block, and district levels. The rural mathematics of the vote in the Panchayat election has become highly political in nature due to the channeling of government scheme funds through PRI. There are voices emerging on corruption at this basic level. Budget expenditure for Panchayat elections runs in lakhs for no other reason. Many gram pradhans are becoming powerful by grabbing resources meant for the welfare of the people whom they represent. In my opinion, PRI has embarked on one thing for sure i.e. decentralized benefits of corruption. Looking on the positive side, there is infrastructure development and money returning back to the village economy through this arrangement. PRI has brought more of a sense of local governance to rural India.

“Power tends to corrupt, and absolute power corrupts absolutely. Great men are almost always bad men.” - Lord Acton, English historian and moralist of the 19th century

“All power corrupts, but some must govern.” - John le Carre, British ex-intelligence officer and novelist of the 20th century

Gram Panchayat is getting involved in planning and execution and monitoring of the various public schemes. There is a lot of funds available at the level with the decentralization of the power through PRI. Barely educated Gram Pradhan is dealing with huge money under social security schemes namely MGNREGS, BRGF, TFC, SFC, Indira Awas Yojna, etc. PRI representatives are not professionals but the only voices of the people. Management takes money and people. With such an amount of cash flow, processes can't be left on the shoulders of either overburdened representatives or volunteers in the committees. It is more necessary in investing human resources with knowledge and raising the amount of operational expenses (salary). A Nayab Sarpanch gets less than a thousand rupees per month as an honorarium in Odisha. How can such a person give full attention to the responsibilities?

The idea of a managed transition of power in Panchayati raj is still a delusion unless leaders of the community don't emerge by breaking conservative, male-supporting, social structures. Most of the elected representatives of PRIs are illiterate and semi-literate. They have negligible knowledge about PRIs and no operational skills required for local governance. Capacity building and training (CB&T), particularly in an ongoing process that focuses on creating new leaders especially women, and knowledge transfer at the grassroots level of democracy

I have attended few training sessions in conference halls given to PRI members. Most of the training focuses largely on content and has a minimal focus on the mode of delivery. Lectures/ Powerpoint Presentation mode of training is theoretically sound, but may not be absorbed well by an audience with bare minimum literacy amid rural backgrounds. Research has demonstrated that adults learn six to seven times more through practice and feedback than through lectures, yet far too many capacity-building programs consist of classroom sessions or self-study modules. I don't have backing on any conclusive study but exposure visits and study tours conducted have more recipient in rural India.

There is a growing focus on the development of a two-tier cadre of resource persons i.e. the master resource persons and district/ block resource persons. Most of the states do provide short duration inputs (5-15 days) with the help State Institutes of Rural Development (SIRD). Training sessions in government workshops have created a pool of trainers but the quality is lacking in the human resources. There is no long-term systematic strategy employed by the government. The lack of a strong monitoring and evaluation system for training doesn't help in seeking the impact of such training. The effective establishment of PRIs as a strong node for local governance remains a distant reality until these gaps are not filled properly. Organizations (NROs) such as Tripti(Odisha), SERP (AP), Jeevika (Bihar), and Kudumbashree (Kerala) are slowly grooming the leaders through Livelihood Mission who has sufficient knowledge of PRI & various other schemes.

Kaushik Basu (in October 2013): "Overall economic growth is important, but the poor should not have to wait until its benefits trickle down to them; with the right anti-poverty policies, governments can encourage trickle-up growth as well." Building public institutions is a slow process, with frequent regression, but over time PRI will become a strong, inclusive, and democratic institution in the spirit of the constitutional amendment. Progress is a painstaking task and we have a long way to go!